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Let the games begin!
“The Hunger Games” that is. Gary Ross’ film adaptation of Suzanne Collins’ series of novels is winding up what looks to be an unprecedentedly vast viral marketing campaign with these new ‘District Seals.’ If you’ve just arrived in Panem, here’s the layout:
“The Hunger Games” follows Katniss Everdeen (Jennifer Lawrence), a young woman fighting to survive a televised fight to the death against teenagers from the other districts of Panem, the post-apocalyptic continent once know as North America. Panem is divided into 12 districts, each of which produces a specific good for the nation as a whole. Our hero, Katniss, is a member of the impoverished underdog — District 12.
Each District Seal was released through its respective Facebook page (each district has one). To visit a district’s page go to facebook.com/district2pn and substitute your desired district in for the “2″ in the URL. Oh, and the posters come with an order: “Like your district immediately.” It’s on.
“The Hunger Games” hits theaters March 23, 2012. The other 7 District posters will be released in the next 7 days, one every day, so stay tuned!
Source: Facebook













































AMAZING!!!!!!!!! The districts. Can you buy these?????????
THESE ARE FU##ING GREAT.
Do they have one for every district??????
These are tasssttyyyyyy
Only D12 seriously rules the capitol.
I Like District 6!!!!
These are really nicely done.
Very organic like the book.
Sweet
Thats like a sports team logo.
CAN YOU BUY THEM?
nice
A
These are cool.
These are dope.
8 is my fav. Textiles.
i like #9
find the rest and post them!!!
People, they are releasing one a day…since Sept 30
http://www.movieviral.com/2011/10/04/the-hunger-games-viral-adds-district-posters/the-capitolpn/
@FYI – That link is useless, try this one. http://www.movieviral.com/2011/10/04/the-hunger-games-viral-adds-district-posters/
Interesting viral campaign, can’t say I love the posters, but they work. I wonder what the actual movie posters will be like.
I just can’t wait to see this movie!!!!!
LOVE THESE!
I do like these. Cool logos.
A+
“Like your district immediately.”
That is spooky stuff. A+
They are cool, but not that GREAT!
i want all of them.
These are so thought out. Nice work.
District 5=POWER!
not bad
great concept, great execution,greatness overalll….
I actualy think this whole concept is pretty awesome.
Iconic.
cant wait to see the rest! I want all of these for my room.
These fu@@ing rule.
Thought out. Nice.
Kind of col. So many of them!!!!
District 6 is the best one. I just love it.
i like these. Can you buy them? My son wants District 6.
Cool. best series for sure.